“Business Development and the Consulting Industry”.

The event started with a researcher from the Business Model Design Center (BMDC) introducing to the participants the concept of the Business Model Canvas (BMC) after which the consultants from Dansk Supermarked presented their company and their new In-House Consulting department. Subsequently, the participants were divided into groups and they applied the BMC on a Dansk Supermarked case. The event was wrapped up by presentations, feedback and some informal networking with snacks and beverages.

Event satisfaction result 4,5/5

Participants statements:
“I came alone and there were no people from my class. I was really pleased with the way the groups were formed and I think that all worked very well. The whole event was very professional and it was great to collaborate with AMCA”.

“The fact that the event was partly theory and partly case work was great. I learned a lot from it, and I was highly motivated as the case was actually something Dansk Supermarked could use. It was precise, well set up, great speakers and interesting people”.